I had talked about the importance of getting lots of back links to your site in one of my earlier articles. Back links are important for ranking well in the search engines. Back Link building is also called Off Page Optimization in SEO.
Websites that link back to your site and the page rank of those websites are important. Linking with irrelevant websites dont count with the search engines and is a wasted effort. How do search engines decide about the relevance of the website linking back to your website?
Search engines consider the keywords used in the anchor text in linking back to your site. If your website is about money making than the anchor text: money making tips may be given more importance than the anchor text: recommended website.
Search engines also like to take into account the page title of the site page that is linking to your site. Some sites are considered to be authority sites by the search engines. Back links from authority sites are very valuable.
In nutshell, you should try to get quality back links from those sites that are related to your websites niche. Those sites should be considered as authority sites by the search engines like Google. The anchor text used to link back to your website should contain your websites niche related keyword.
Getting back links from authority sites is what counts with the search engines. But it is not easy to get links from authority sites. How to go about it?
You must have heard about social book marking sites and how they work. Social book marking sites like digg, stumbleupon, furl, del.icio.us, propeller etc are considered as authority sites by search engines especially Google. Most of these social sites have a page rank of 6+.
Bookmarking your website on these social sites can get you lots of quality one way links. You should also not forget, many people visit these social bookmarking sites, so you can get many visitors in addition to back links as well.
Websites that link back to your site and the page rank of those websites are important. Linking with irrelevant websites dont count with the search engines and is a wasted effort. How do search engines decide about the relevance of the website linking back to your website?
Search engines consider the keywords used in the anchor text in linking back to your site. If your website is about money making than the anchor text: money making tips may be given more importance than the anchor text: recommended website.
Search engines also like to take into account the page title of the site page that is linking to your site. Some sites are considered to be authority sites by the search engines. Back links from authority sites are very valuable.
In nutshell, you should try to get quality back links from those sites that are related to your websites niche. Those sites should be considered as authority sites by the search engines like Google. The anchor text used to link back to your website should contain your websites niche related keyword.
Getting back links from authority sites is what counts with the search engines. But it is not easy to get links from authority sites. How to go about it?
You must have heard about social book marking sites and how they work. Social book marking sites like digg, stumbleupon, furl, del.icio.us, propeller etc are considered as authority sites by search engines especially Google. Most of these social sites have a page rank of 6+.
Bookmarking your website on these social sites can get you lots of quality one way links. You should also not forget, many people visit these social bookmarking sites, so you can get many visitors in addition to back links as well.
About the Author:
Mr. Ahmad Hassam has done Masters from Harvard University. He is interested in making money online. Discover A Social Bookmarking Software for Massive Link Building. Read About Web Traffic Machines!
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